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Cookies are small text files stored on your device that help us provide a better experience. They remember your preferences and track site usage.
These are essential for site functionality and security. They are always enabled. Examples: session tokens, security features, form validation.
We use Google Analytics (_ga, _gid, _gat) to understand how you use our site. Data is anonymised and helps us improve content and performance.
Google Ads conversion tracking (_gcl_au, _gcl_aw) measures campaign effectiveness and allows us to show relevant content. We use Google Consent Mode v2 to respect your preferences.
Google Analytics: Tracks user behaviour. Subject to Google's Privacy Policy.
Google Ads: Conversion tracking for marketing measurement.
These services may place their own cookies on your device.
You can manage cookie preferences using our banner on every page. Choose "Accept All," "Reject," or "Cookie Settings" to customise your choices. You can also adjust settings in your browser.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Google Analytics tracking | 2 years | Analytics |
| _gid | Google Analytics session ID | 24 hours | Analytics |
| _gcl_au | Google Ads conversion tracking | 90 days | Marketing |
| _gcl_aw | Google Ads click tracking | Session | Marketing |
| cookieConsent | Your cookie preferences | 1 year | Necessary |
We use Google Consent Mode v2 to respect your privacy preferences. This ensures that analytics and advertising cookies are only set with your consent.
You can refuse or delete cookies at any time via your browser settings or our cookie banner. Some site features may not work optimally without certain cookies.
For cookie questions, email info@purgefilter.world.