Privacy Policy

Last updated:

1. Information We Collect

We collect personal information through contact forms, cookies, and automatic tracking. This includes your name, email, browser type, and anonymised IP address.

2. How We Use Your Information

We use your data to respond to enquiries, improve our website, measure marketing effectiveness, and comply with legal obligations.

3. Legal Basis for Processing

We process personal data based on your consent, contractual necessity, legitimate interest, and legal compliance.

4. Data Sharing

We do not sell personal data. We share information with service providers (Google Analytics, email services) and only when legally required.

5. Data Protection

We implement HTTPS encryption, restricted access, and technical safeguards to protect your information.

6. Your Rights

You have rights to access, correct, delete, restrict, object to, and port your personal data. To exercise these rights, contact us at info@purgefilter.world.

7. International Data Transfers

If your data is transferred internationally, we ensure appropriate safeguards and compliance with applicable laws.

8. Data Retention

We retain personal data only as long as necessary to fulfil the purposes for which it was collected, typically 12 months for enquiries and 24 months for analytics.

9. Children's Privacy

Our site is not intended for children under 13. We do not knowingly collect data from children.

10. Third-Party Services

Google Analytics: Tracks site usage and user behaviour. Data is anonymised and subject to Google's privacy policy.
Google Ads Conversion Tracking: Measures campaign effectiveness. We use Google Consent Mode v2 to respect your choices.
Google Maps: Embedded on our contact page to show our location.

11. Cookies and Tracking Technologies

We use cookies to enhance your experience. Strictly necessary cookies are always enabled. Analytics and marketing cookies require your consent, which you can manage via our cookie banner on every page.

12. Policy Updates

We may update this policy periodically. Significant changes will be communicated via email or notice on our site.

13. Contact Information

Purgefilter
27 Birch Lane, Neutral Bay NSW 2089, Australia
Phone: +61 2 8914 7562
Email: info@purgefilter.world
ACN: 567 123 456

If you have privacy concerns, you may also contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.